About Us


Van Holten’s story began in 1898 in Milwaukee, WI. Dutch immigrant, Jerry G. Van Holten, had a dream to create his own successful business by becoming a vinegar distributor. Pretty soon, he expanded and added sauerkraut and pickle products! It wasn’t long until the Van Holten family developed the original Pickle-In-A-Pouch in 1939.

Today, the Pickle-In-A-Pouch is still around and better than ever before! Van Holten’s Inc. has taken the individually pouched pickle and turned it into the perfect snack for any grab-n-go adventure. From Dill to Tapatio flavors, there is sure to be a Van Holten’s product for everyone to love. Click around and stay a while – we’re happy to have you.

To Apply:

In person – 703 W. Madison St –  Waterloo WI 53594

A Better-For-You Snack!